Corporate Entrepreneurship: The case of Naturis
The study of Corporate Entrepreneurship (CE) is gaining increasing interest
within the field of Entrepreneurship. Much research has been carried out, mainly
focusing on identifying determinants and outcomes of CE. Scholars suggest that the
term "corporate entrepreneurship" encompasses two types of phenomena:
corporate venturing (CV) and strategic renewal.?
Table of Contents :
Introduction
I/ Presentation of Riso Gallo and Naturis
II/ Corporate Entrepreneurship and Coporate Venture in Riso Gallo : the role of Naturis
III/ The organization of Naturis
Conclusion
References?
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