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International Consumer Behavior: To launch a new motor scooter in Turkey? Subject + model answer?
International Marketing – Marketing Plan Outline: The French company Caroll in Brazil?
TOPIC: A. Written analysis of the work shop done in class or B. Write about a Management decision making process that you have been involved in and describe the process and the outcome. C. Write on any of...
Analyze a conflict you have had using the Conflict Toolbox as a framework. TOPIC: Negotiation during my internship in the advertising department of the French magazine « Madame Figaro » ??
Analyze a negotiation you have had using the PB 4 Step Method as a framework. POSITIONAL BARGAINING 4 Step Method © - Prepare Objectives - Information -Concessions - Variables - Strategy - Teamwork - Argue Communication Protocol - Signalling - Propose...
Pernod Ricard - Allied Domecq - Daimler - Chrysler - IBM - Nestlé - Dreyer's - Microsoft - Multimap - Totalfina - Elf Aquitaine - Rentokil - BET?
Report of Risk Management?
Company CAROLL Risk 1 : to make a brand extension (with lingerie or sport clothes for instance) Risk 2 : To expand the brand in China
Topic : You are a consultant who has been approached to review and offer a strategic plan to allow Credit Agricole to merge its computer systems in each branch, so that they are all integrated Explain how...
Topic : Design a Marketing Plan for the French ‘fashion house’ Caroll who are aiming to enter the growing ‘middle market’ in China. Include models such as the Boston Box, Ansoff Matrix, Porters Five Forces etc that...
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